Compliant Marketing and Communication (WCPT313) – 1.5 points

$59

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Description

Non-compliant marketing can land you in hot water with the regulator.  Learn how to avoid the traps and pitfalls of non-compliant marketing and advertising.  As part of that we’ll look at the technical aspects of communication, a key component of the relationship with your clients.

Key considerations

  • What is communication – from a technical point of view?
  • Marketing is about communicating a message that works for you and your client
  • How does Legislation interact with and impact communication?
  • Authenticity, not scripts, are the key to real connection with clients
  • How deliberate practice leads to better communication
  • How to meet client expectations
  • Marketing and Australian Consumer Law
  • Marketing communication and customer complaints

This 1.5 point session is suitable for Sales representatives, property managers and licensed agents.