Description
Non-compliant marketing can land you in hot water with the regulator. Learn how to avoid the traps and pitfalls of non-compliant marketing and advertising. As part of that we’ll look at the technical aspects of communication, a key component of the relationship with your clients.
Key considerations
- What is communication – from a technical point of view?
- Marketing is about communicating a message that works for you and your client
- How does Legislation interact with and impact communication?
- Authenticity, not scripts, are the key to real connection with clients
- How deliberate practice leads to better communication
- How to meet client expectations
- Marketing and Australian Consumer Law
- Marketing communication and customer complaints
This 1.5 point session is suitable for Sales representatives, property managers and licensed agents.